Friday, April 15, 2016

The PROCESS + Lessons Learned 2015-2016

Processes not goals

1.      Always be writing a book -- DAILY writing goal!
2.    Always be interviewing an influencer
3.    Always be writing a guest post
4.    Always be reviewing your process
5.     Always be organizing your next webinar or conference-NEW- for this year – remember toastmasters and your Ebook seminar!
6.    Always be writing an email to your list/s
7.    Always be optimizing your funnel “I will build airtight MEASURABLE FUNNELS”
8.    Always be teaching - making a video/pdf/audio training material
9.   Always APPLY 80/20
10.                        Always make a plan of attack for the year/month/week with planned MILESTONES instead of goals.
11.  Always review your MASTER PLAN from TAGR
12.Always FOLLOW UP, and MAINTAIN those relationships you built with your first influencers! (and all subsequent of course!)

If you persist – you will succeed!


Specifics

1.      Aways be writing = Daily routine:
a.     Write in the morning your book or guest post
b.    Write in the evening to your lists
2.    Always interview…Daily routine:
a.     If you cannot find a new interviewee, then send a FOLLOW UP email to one you have already interviewed.
b.    Thank them for their time and offer to help them. Also ask them who you should interview next!!!! LEAD generation opportunity that I totally spaced out on!
3.    Always optimize funnel…daily routine:
a.     LOOK at your landing page
b.    A-B test the MONEY POINTS (see Dereks vid in youtube)
c.     Ask yourself what you can do better
4.    Ask yourself “What TWO things could I do to promote my book or blog today?”
5.     Always be making a video,
a.     If you cannot make a video today – make a PDF and or REPURPOSE YOUR CONTENT!
                                                             i.      Slideshare
                                                           ii.      Youtube
                                                        iii.      Youtube video in a slideshare!
                                                         iv.      PINTEREST! My new technique this year – follow up Sidehustle how to pinterest etc.
6.    80/20 for this year – lessons learned from 2015:
a.     Facebook ads work the best
b.    A free book or cheatsheet in Amazon work just as well.
c.     Guest Posts – big break with D.Chesson!
d.     Pinterest and YouTube are my chosen channels now, Facebook and Twitter are just echo-chambers.
e.     Influencer outreach NETWORKING is the MOST IMPORTANT THING-ASPECT-TECHNIQUE OF ALL!
f.       Jeff Walker’s Seed Launch and Frank Kern’s Webinar Blueprint are the best online methods.
7.    Epiphanies – BIG ONES! :
a.     I made more from my affiliate products, with one email to my list, than my product launch! --which took 5,000x more effort and hours to make than the one affiliate product and email to my list!!!
                                                             i.      Do more videos and emails about your aff.products! Just like Pat Flynn said “Find your Bluehost”. Matt Stone said something similar to this too – see the quitN6 series.
b.   As Matt Stone said, “what’s point of having 1,000 email subscribers if you don’t have a product or funnel?”
                                                            i.      Make the Airtight MEASURABLE FUNNEL first – then get the ‘scribers!!! (with fb ads or free book in –zon)
c.     Always bundle your products.
                                                             i.      One kindle book bombed on –zon, but made me over $100 on the gumroad platform and my own blog.
1.      Because I offered it in 3 different formats that was impossible on –zon!
                                                           ii.      However don’t offer too many choices and confuse them
                                                        iii.      Put the offer you want them to buy at the top, or beginning – subject to design.
d.     Good examples of “How To” book authors doing it right:
                                                             i.      Ari Whitten
                                                           ii.      Mike Geary

I know I said in a previous post “This is the last book…” about the millionair fast lane –BUT- the QuitN6 series is FREE and damned good and it just simply got my attention! Also they go into the details of blogging/internet/online money-making world and they are totally worth it.


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